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Select formulation:
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Straight to wavy light conditioningStraight to wavy light conditioning
For naturally straight to wavy hair that is easily weighed down.
For use on towel-dried, damp hair, before styling.
Four formulas, precision-blended for different hair types.
100ml.For naturally straight to wavy hair that is easily weighed down.
1 of 4
For use on towel-dried, damp hair, before styling.
Four formulas, precision-blended for different hair types.
100ml. -
Straight to wavy rich conditioningStraight to wavy rich conditioning
For naturally straight to wavy hair that needs more intensely nourishing ingredients.
For use on towel-dried, damp hair, before styling.
Four formulas, precision-blended for different hair types.
100ml.For naturally straight to wavy hair that needs more intensely nourishing ingredients.
2 of 4
For use on towel-dried, damp hair, before styling.
Four formulas, precision-blended for different hair types.
100ml. -
Out of stockCurly to coily light conditioningOut of stock Curly to coily light conditioning
For naturally curly to coily hair that is easily weighed down.
For use on towel-dried, damp hair, before styling.
Four formulas, precision-blended for different hair types.
100ml.For naturally curly to coily hair that is easily weighed down.
3 of 4
For use on towel-dried, damp hair, before styling.
Four formulas, precision-blended for different hair types.
100ml. -
Out of stockCurly to coily rich conditioningOut of stock Curly to coily rich conditioning
For naturally curly to coily hair that needs more intensely nourishing ingredients.
For use on towel-dried, damp hair, before styling.
Four formulas, precision-blended for different hair types.
100mlFor naturally curly to coily hair that needs more intensely nourishing ingredients.
4 of 4
For use on towel-dried, damp hair, before styling.
Four formulas, precision-blended for different hair types.
100ml
£49.00
Dyson Chitosan™ Pre-style cream
2x longer hold.¹ Without the crunch.
Engineered with Dyson Triodetic™ technology.
Up to 50% less unwanted frizz.
Locks in natural movement and shine.
Available in four variants.
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Retain your styles for longer with Dyson Chitosan™ Pre-style cream. Developed to give 2x longer hold¹, without crunch, stickiness or residue – for looks that last all day, while maintaining natural movement and shine.
Dyson Triodetic™ technology, powered by our key ingredient, chitosan, creates flexible, lightweight bonds that support the hair, strand by strand – protecting your style from unwanted frizz, even in high humidity.²
Available in four formula variants, each tailored to a different combination of hair shape and conditioning preference.
Use on damp, towel-dried hair to create a foundation of flexible, all-day style hold. Use alongside Dyson Chitosan™ Post-style serum to prime and define your styles, with flexible hold.
For use on damp, towel-dried hair.
Remove lid. Position the pump mid-palm and push down to dispense one dose of product. We recommend starting with 1-2 pumps, adding more as needed.
Sheer between palms until the formula transforms from a rich cream to a transparent serum.
Smooth evenly through the mid-lengths and ends of your hair. Dry and style as desired.
Flexible, all-day hold.
Up to 50% less unwanted frizz.
Rigorously tested at 80% humidity.
For soft, shiny, smoother hair that lasts.
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Show me…
Use Pre-style cream on damp, towel-dried hair, before styling, for long-lasting, flexible hold.
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Pump
Remove lid. Position the pump mid-palm and push down to dispense one dose of product. We recommend starting with 1-2 pumps, before building for your hair thickness and density.
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Sheer
Sheer between palms until the formula transforms from a rich cream to a transparent serum.
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Smooth
Smooth evenly through the mid-lengths and ends of your hair. Dry and style as desired.
Hair strands naturally have a shape – ranging from poker straight to tightly coiled. Knowing this shape helps to choose the best products, devices and styles for its care.
Our Pre-style cream is tailored to two groups of hair shapes: straight to wavy, and curly to coily. To choose, imagine your hair has been freshly washed and left to air-dry. What shape do the majority of the strands take?
Tip: If your hair has been permanently straightened or styled, refer to the shape your hair currently takes when air-dried.
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Straight to wavy
If your hair strands naturally dry straight, form a loose wave, or a more distinct S-shape with some spiral curling, select a straight to wavy formula.
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Curly to coily
If your hair strands naturally dry into loose spiral curls and ringlets, tighter corkscrew or S-curls, or a closely-coiled Z-pattern, select a curly to coily formula.
Our Pre-style cream formulas are enriched with nourishing conditioning ingredients, including oil blends. Each variant has been carefully developed to deliver optimum conditioning benefit, without weigh-down on the hair.
Conditioning preference can be influenced by multiple factors, and can change over time, depending on your hair's condition and styles.
Light conditioning
Our light conditioning formulas use grapeseed oil to nourish without adding excess weight to the hair. If your hair strands are finer, or your overall hair density thinner, select a light conditioning formula.
Rich conditioning
Our rich conditioning formulas use more intensely nourishing ingredients, such as castor seed oil, to condition and enhance softness and shine. If your hair is thicker, in strand diameter and/or density, or is especially dry or damaged, you may prefer a rich conditioning formula.
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Select your formulation
Which products are for me?
Answer a few simple questions to identify the products best suited to your hair.
Key features
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Hair health
With oil blends to condition the hair surface, reducing frizz and giving a soft, shiny finish.
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Fragrance
Sparkling bergamot. Subtle florals. Warming cedarwood, moss and musk.
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Humidity-resistant
Tested at 80% humidity.
@mernahermez
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There’s something’s in the airflow.
Dry, curl and style your hair with the Dyson Airwrap™ multi-styler and dryer. Re-engineered attachments with Enhanced Coanda airflow mean increased control and your hair just the way you like it.
📸: @mernahermez
Use #MyDyson for the chance to be featured.
@dannydefreitas
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Use #MyDyson for the chance to be featured.
@katekabak
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The cordless Dyson Corrale™ straightener allows for styling on-the-go. Engineered with a powerful 4-cell lithium-ion battery to deliver the thermal performance of a corded straightener, without trailing cables.
📸: @katekabak
Use #MyDyson for the chance to be featured.
@meanwhileinawesometown
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Bringing the '90s back.
Switch up your style with the Dyson Supersonic™ hair dryer Gentle air attachment. Engineered to be kinder to fine hair and sensitive scalps, it diffuses the air creating a gentle, cooler airflow.
So you can create a middle-parting style that’ll see you through the decades.
📸: @meanwhileinawesometown
Use #MyDyson for the chance to be featured.
@megan.carole
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Short hair, we care.
Make like @megan.carole and use your Dyson Airwrap™ to dry and style your hair. Start with the Coanda smoothing dryer before switching to the 30mm Airwrap Long barrels.
📸: @megan.carole
Use #MyDyson for the chance to be featured.
@amy.ng.pro
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Putting the bounce back into your styling routine.
The Dyson Corrale™ straightener is engineered with a curved outer casing to support the creation of curls.
It's a straightener that does more than straighten.
📸: @amy.ng.proUse #MyDyson for the chance to be featured.
@petiteandbold
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Twist-out styling.
@petiteandbold uses the Dyson Supersonic™ hair dryer to style her twist-outs. Using the Diffuser attachment to dry hair, before volumising and lengthening with the Styling concentrator.
📸: @petiteandbold
Use #MyDyson for the chance to be featured.
@marystevenn
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Use #MyDyson for the chance to be featured.
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Dyson Chitosan™ Pre-style cream (100ml)
Overall rating
Frequently asked questions
How do the four Pre-style cream formulas differ?
Each formula contains the same level of our hero ingredient, chitosan, to create flexible hold in your hair. However, each variant has also been carefully engineered with varying levels of other key ingredients – including emollients, conditioners, and emulsifiers – to suit different hair shapes and conditioning preferences.
Our light conditioning formulas use grapeseed oil to nourish and enhance softness and hold, without adding excess weight to the hair.
Our rich conditioning formulas use more intensely nourishing ingredients, such as castor seed oil, to condition for soft, long-lasting styles on hair that needs more intense hair nourishment.
How do I choose the right Dyson Chitosan™ Pre-style cream variant for my hair?
Choosing the right Pre-style cream variant for your hair comes down to two key factors and is based on your natural hair type, regardless of the style(s) you’re looking to achieve.
First, determine your hair shape. Our Pre-style cream is tailored to two groups of hair shapes: straight to wavy, and curly to coily. To find which applies to you, imagine your hair has been washed and left to air-dry. What shape do the majority of the strands take?
Second, decide your conditioning preference. If your hair strands are finer, or your overall hair density thinner, choose a light conditioning formula. If your hair is thicker, in strand diameter and/or density, or is more dry or damaged, you may prefer a rich conditioning formula.
Should my hair be damp, wet or dry before using my Dyson Chitosan™ Pre-style cream?
Dyson Chitosan™ Pre-style cream should be applied to damp, towel-dried hair, before drying and styling.
How much product should I use?
The amount of Pre-style cream that’s right for you will vary depending on factors such as your hair length, density, thickness and condition.
Less is more with our Pre-style cream. We recommend starting with one or two pumps, building as needed for your hair. Our Dyson-engineered applicator is rigorously tested to deliver the same amount, pump after pump, so once you’ve established the right amount for your hair, you can count on your dosage, every time.
How long does the style hold last?
Dyson Chitosan™ Pre-style cream is engineered for flexible all-day hold, so you can help the styles you love last for longer, even in high humidity.³
What’s the hero ingredient in the Dyson Chitosan™ range?
Chitosan is the hero ingredient in our Dyson Chitosan™ hair styling range. Chitosan is a complex macromolecule derived from oyster mushrooms. This complex macromolecule helps create flexible bonds that support hair strand by strand, for flexible all-day hold.¹ It’s the foundation of our Dyson Triodetic™ technology. Our key ingredient is also supported by oils, to help condition the hair surface, reducing frizz and giving a soft, shiny finish.
Do I need to use a Dyson hair care device to see benefits from the Dyson Chitosan™ hair styling products?
Our Dyson Chitosan™ range is compatible with all styling routines, no matter the tool you’re using.
However, Dyson Chitosan™ Pre-style cream and Post-style serum are the only styling products specifically designed and tested to work with Dyson hair care devices, following the same engineering mindset. So if you already own a Dyson hair care device, or you’re looking to buy one, the Dyson Chitosan™ hair styling range is the perfect partner to help your styles, last longer, even in high humidity.³
Is the Dyson Chitosan™ hair styling range safe to use on coloured and chemically treated hair? (e.g. perms or chemically straightened hair)
Yes, our Dyson Chitosan™ hair styling range is safe to use on bleached, coloured, and chemically treated hair.
Buy from Dyson.co.uk
- 1 vs. untreated hair.
- 2 Tested at relative 80% humidity.
- 3 vs. untreated hair. Tested at relative 80% humidity.