Dyson announces new Chief Executive Officer

Dyson announces the appointment of Roland Krueger as its new CEO.

Roland joined Dyson last year to lead the automotive project and latterly has been COO of the Dyson Group, sitting on the Dyson Board of Directors. Roland is a former President of Infiniti, a major division of Nissan responsible for their premium cars, and previously held roles at BMW. He will take up the role of CEO with immediate effect.

Roland succeeds Jim Rowan who, after almost 8 years with Dyson, has decided to stand down.

Sir James Dyson, Founder and Chief Engineer of Dyson, said:

“The world is going through a most turbulent period in its history, posing unprecedented challenges. Dyson people are responding valiantly and I am grateful for all their efforts. I can think of no one better than Roland to assume leadership, grow Dyson’s ambitions in new products, and transform the way we support our owners.

Roland’s engineering background in the complex world of car development, manufacture and marketing, combined with his knowledge of Dyson R&D and global operations, make him very well qualified to lead Dyson and he will take up his role with immediate effect. I am very grateful to Jim for his hard work during the last seven years”

Notes to editors:

Roland joined Dyson as Global President of Automotive and Executive Director in April 2019 and was appointed Chief Operation Officer of Dyson in October 2019.

Roland has extensive automotive and international experience and came from INFINITI Motor Company (part of the Nissan Group of Companies) of which he was Chairman and Global President. Prior to his role at INFINITI, Roland held a variety of senior roles with BMW, smart, and Mitsubishi. Ranging from Product Designer to Managing Director, he has worked on product concepts for the Rolls-Royce Phantom, the Land Rover Discovery and Range Rover Sport.

Roland studied Industrial Design at the University of Applied Science, Munich graduating in 1992, before receiving an MBA from INSEAD, France in 1998.

Born in Munich, Roland lives in Singapore with his wife. When Roland isn’t in the office he likes to compete in ultra-sports. He is the first German to ski to the geographical South Pole ‘solo’ and ‘unsupported’. He is also an appointed member of the Explorersclub in NY/USA.